Build
Make something useful and role-relevant instead of copying a tutorial artifact.
Creative practice pathway
CRAFT is a five-part framework for using AI across research, creative direction, making, critique, and delivery without surrendering authorship or the design system.
Amy Taylor
What you leave withCreate a role-relevant design project, document where AI helped and failed, test it with people, publish the decision trail, and deploy the final case study through Alternate Clouds.
Required in every masterclass
Every learner creates an Alternate Clouds account during class.
Every learner deploys the course-specific project template—not a generic demo.
Completion requires a working deployment URL and the proof artifact named in the lesson.
Every input and output must be original, licensed, public domain, or covered by documented permission.
5 masterclasses
Course completion is not the outcome.
Make something useful and role-relevant instead of copying a tutorial artifact.
Test a bounded failure, weak output, inaccessible path, or wrong assumption.
Publish the decision, evidence, correction, limitation, and working result.
Founding pathway